What is podcasting? Some people refer to it as “internet radio” or “audio Tivo.” It’s actually audio programs created and posted to the internet. What makes podcasting special is the ability that iPod and mp3 players have to automatically download the latest and greatest podcasts as soon as they come out! Podcasts use RSS technology to serve up the newest content. If you don’t understand, that’s OK. You don’t have to understand. After the initial setup, it happens almost magically.

Why should you, as a professional, care? Because podcasting is not just a medium for entertainment. It can be a great way to grow your customer base, as well as to keep your current base involved in your business.What can your company do with podcasting?

• Staff Development.
• Marketing.
• Value-added Content for Your Customers and Clients.
• Product Support.

If you are a professional who wants to create a podcast (or have a podcast created FOR you), I can help. Here are just a few of the services available to you:

• Assistance and advice for hardware purchases.
• Software and Hardware Training.
• Website Creation and Management.
• RSS Feed Management.

If you think podcasting is just what you need, or if you’re not sure how podcasting can work for you or your business, email vinnygreen (AT) gmail.com for a free consultation.